Spotify:

Help Subscription

Background:

People share their daily lives on social media, but they do not share their musical preferences Because they don't want their musical preferences to be evaluated by others.

Insight:

Independent musicians, not affiliated with major agencies, have no other means of promotion besides active sharing by their fans. Sharing their musical tastes with the public is essential for new musicians.

Idea:

We will launch a new subscription plan called Help Subscription, where users can share their musical preferences and use the points they earn to access subscription services.

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